Bandura”s Agent in Well-Being Imprvement and Poverty Eradication Among the Community in Kota Bharu, Malaysia

Authors

  • Ateerah Abdul Razak Universiti Malaysia Kelantan
  • Noor Hisham Md Nawi Universiti Malaysia Kelantan; Malaysia
  • Siti Fathihah Abd Latif Universiti Malaysia Kelantan; Malaysia
  • Nur Hafifah Jamalludin Universiti Malaysia Kelantan; Malaysia
  • Alia Nadhirah Ahmad Kamal Universiti Malaysia Kelantan; Malaysia
  • Asma Lailee Mohd Noor Universiti Malaysia Kelantan; Malaysia
  • Amanina Abdul Razak Universiti Teknologi MARA (UiTM), Malaysia

Abstract

The community in Kota Bharu, particularly the asnaf group, plays a crucial role in improving their quality of life. They possess the capacity to act as agents of change in reducing poverty within their community. This study aims to explore how these agents implement strategies to enhance economic and social well-being through community development projects, using Bandura’s theory of agency as a theoretical framework. A qualitative research approach was employed, utilizing in-depth interviews with participants to examine their business plans and monitor the outcomes of their entrepreneurial projects. Participants were selected through purposive sampling and were supervised over a period of time to assess their level of community development. The findings indicate that community members are able to apply Bandura’s agency framework in mitigating poverty within their communities. By adapting a development module based on the four components of Bandura’s agency, participants successfully improved their well-being and contributed to sustainable economic development. Furthermore, this study identifies several critical phases essential for ensuring the continuity of their efforts in overcoming future business challenges. Ultimately, the study aligns with the first United Nations Sustainable Development Goal (SDG 1) by contributing to poverty alleviation among marginalized populations.

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Published

2025-11-22

How to Cite

Razak, A. A. ., Md Nawi, N. H. ., Abd Latif, S. F. ., Jamalludin, N. H. ., Ahmad Kamal, A. N. ., Mohd Noor, A. L. ., & Razak, A. A. . (2025). Bandura”s Agent in Well-Being Imprvement and Poverty Eradication Among the Community in Kota Bharu, Malaysia. Social Science Academic, 3(2), 117–122. Retrieved from https://ejournal.insuriponorogo.ac.id/index.php/ssa/article/view/8436

Issue

Vol. 3 No. 2 (2025)

Section

Articles

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Copyright (c) 2025 Ateerah Abdul Razak

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